Business | Tracklist Indiahttps://tracklistindia.com/businessBusiness | Tracklist India from Tracklist Indiaen-inTue, 27 Oct 2026 10:37:57 +0530 Spotify India Pitches Brands On Festive Audio Ads, Agencies Want Proofhttps://tracklistindia.com/articles/49-business-spotify-india-festive-ad-pitchhttps://tracklistindia.com/articles/49-business-spotify-india-festive-ad-pitchTue, 27 Oct 2026 07:20:00 +0530Vasudevan ShankarBusinessSpotify India's sales head says festive listening is a gap brands are missing, while Zenith and Dentsu X say audio still has to prove what it adds to sales. Spotify Tightens Free Tier In India To Push Listeners Into Payinghttps://tracklistindia.com/articles/24-news-spotify-india-free-tier-q3https://tracklistindia.com/articles/24-news-spotify-india-free-tier-q3Fri, 23 Oct 2026 06:00:00 +0530Vasudevan ShankarBusinessOn its third-quarter call, Spotify said it is adding friction to free listening in India and Indonesia to push more users to pay, without sharing India numbers. Tips Music Grows Revenue 35% In Q2 But Releases Fewer Film Songshttps://tracklistindia.com/articles/18-news-tips-music-q2-fy27-film-songshttps://tracklistindia.com/articles/18-news-tips-music-q2-fy27-film-songsWed, 21 Oct 2026 06:00:00 +0530Vasudevan ShankarBusinessTips Music put out 73 songs in the July to September quarter, the same as in Q1, but film tracks fell from 55 to 40 as content costs nearly doubled. Excel Entertainment Starts Its Own Record Label, With Universal Music As Shareholderhttps://tracklistindia.com/articles/01-news-excel-music-label-launchhttps://tracklistindia.com/articles/01-news-excel-music-label-launchWed, 21 Oct 2026 06:00:00 +0530Vasudevan ShankarBusinessExcel Entertainment's label Excel Music will release its own soundtracks and court outside films, with Universal Music taking a stake and handling distribution. Yash Raj Films Opens Raah Records To Sign And Develop Independent Artistshttps://tracklistindia.com/articles/02-news-yrf-raah-recordshttps://tracklistindia.com/articles/02-news-yrf-raah-recordsTue, 20 Oct 2026 06:00:00 +0530Vasudevan ShankarBusinessYash Raj Films has launched YRF Raah Records, a label for original, non-film music by independent artists, and Aman's 'Jaadugari' was its first release. Universal's 72-Hour Paywall Is A Bet That Indian Listeners Will Pay To Hear It Firsthttps://tracklistindia.com/articles/03-analysis-umg-72-hour-windowhttps://tracklistindia.com/articles/03-analysis-umg-72-hour-windowMon, 19 Oct 2026 06:00:00 +0530Vasudevan ShankarBusinessSince late August, new Universal releases in India reach paying subscribers three days before free listeners, a bet that Indians will pay to hear music first. Zee Music Company Signs Punjabi Singer And Actor Noor Chahalhttps://tracklistindia.com/articles/06-news-zee-music-signs-noor-chahalhttps://tracklistindia.com/articles/06-news-zee-music-signs-noor-chahalFri, 16 Oct 2026 06:00:00 +0530Manoj DeyBollywoodThe deal covers solo singles and collaborations through late 2026 and 2027, as the film-heavy label keeps adding original artists to its roster. Spotify's Fresh Finds Forward Offers Independent Artists A Year Of Support After The Playlisthttps://tracklistindia.com/articles/11-news-spotify-fresh-finds-forwardhttps://tracklistindia.com/articles/11-news-spotify-fresh-finds-forwardSun, 11 Oct 2026 06:00:00 +0530Smriti KalraIndieSpotify's new programme aims to back about 10,000 emerging artists a year with tools, sessions and wellness support, and Indian Fresh Finds acts are eligible. Spotify Launches 'Haryanvi 101' As Banjaare And Dhanda Nyoliwala Drive The Language's Risehttps://tracklistindia.com/articles/12-news-spotify-haryanvi-101https://tracklistindia.com/articles/12-news-spotify-haryanvi-101Sat, 10 Oct 2026 06:00:00 +0530Smriti KalraIndieThe new flagship playlist joins a Haryanvi hub Spotify opened in January, after listening to the language there grew almost seven times in three years. Believe India's BL/UR Imprint Bets On Indian Pop That Ignores Language Bordershttps://tracklistindia.com/articles/14-analysis-believe-bl-ur-imprinthttps://tracklistindia.com/articles/14-analysis-believe-bl-ur-imprintFri, 09 Oct 2026 06:00:00 +0530Vasudevan ShankarBusinessBelieve India's fourth imprint is built around a sound rather than a language, with Sanju Rathod and Anurag Saikia on the first BL/UR roster.